by Mike du Toit | Jul 19, 2018 | Blog
Conduct Trademark Clearance Searches and Avoid Disputes Your firm decides on a brand name for your latest product. However, before you can put it into operation, you need to conduct a trademark clearance search to avoid infringement on the intellectual property rights...
by Mike du Toit | Jul 19, 2018 | Blog
Six Reasons to Conduct Intellectual Property Audits Intellectual property audits entail the systematic reviewing of a firm’s intellectual property assets, associated risks, potential value, and opportunities. In essence, these audits help to protect, maintain, and...
by Mike du Toit | Jul 2, 2018 | Blog
The Value of Trademarks for Companies Operating in Johannesburg Trademarks are intellectual property assets and can be seen as some of the most important assets of companies operating in Johannesburg. Johannesburg is the business hub of South Africa. It is also a...
by Mike du Toit | Jul 2, 2018 | Blog
The Value of Intellectual Property Specialists for Smaller Companies Innovative thinking forms part of business. Intellectual property is the result of such innovative thinking. It leads to new designs, publications, inventions, and products. These creations are...
by Mike du Toit | May 23, 2018 | Blog
Five Reasons to Register a Trademark The goods and services that your business provides are unique to your business. In order to distinguish and grow your brand of goods and services, you will want a mark that clearly identifies your products or services. The first...
by Mike du Toit | May 23, 2018 | Blog
Why and When to Perform Copyright and Intellectual Property Audits One way to gain a better understanding of a company’s intellectual property assets is to perform a copyright and intellectual property audit. This is best done by a professional IP law auditor, such...